No – quite the opposite. We are taking the crisis as an opportunity to rethink our entire trade fair philosophy and to adapt ORGATEC to requirements that will, after the coronavirus, certainly not be the same as before.
For a start, we know that direct personal meetings are, and will continue to be, vital for maintaining existing contacts and for developing new business opportunities. Especially in the period immediately after the shutdown, this need for proximity will play an important role when it comes to working together to find ways out of the crisis, safeguarding existing business and developing new opportunities. We are therefore designing ORGATEC as an open forum that allows exactly this form of exchange across borders for our whole industry.
At the same time, we can see how the pandemic is accelerating the development of new, digital technologies and formats. That’s why we are currently working at full speed on the development of an online platform on which you can present and discover new products, network and discuss the latest trends – before, during and after the event itself.
