#BlindDate - Grand Reveal

For the past six months, 19 talented Danish designers have participated in a unique, anonymous design experiment. Each responded to a brief from unknown industry partners, all centered on the theme of “reduction.” This approach encourages a responsible, critical look at design, asking: How can we lessen our environmental impact by questioning our conventions?

Throughout the project, designers and brands remained anonymous to each other. This allowed creators to work without brand influence, fostering unbiased innovation. Industry partners trusted designers without preconceived expectations. We see this as an exciting experiment that promotes fresh thinking and challenges traditional design boundaries in a world demanding new approaches.

Now it’s time to unveil our #BlindDate project, and we would love to see you to join us! Be part of this unique moment as designers and brands meet for the first time and witness the ideas born from this anonymous collaboration

Join us to celebrate creativity, responsibility, and innovation in design. We look forward to seeing you there and sharing this remarkable journey together!